EISA announces the Winners of the EISA Awards 2026-2027

The Expert Imaging and Sound Association (EISA) announced the winners of the EISA Awards 2026-2027, marking the 44th edition of the world’s longest-running  awards program for consumer electronics.  The winners were selected through EISA’s long-established judging process. Over several months, editors from more than 50 specialist technology magazines and websites in roughly 27 countries tested hundreds of new products from every major manufacturer, comparing notes and, in the case of most categories, meeting in person to debate and vote on the strongest candidates in each category before reaching a final consensus.  The winning products will be formally honoured at the EISA Awards Gala Ceremony, taking place on Friday, September 4, 2026, in Berlin, on the opening day of the IFA trade fair.

EISA Camera of the Year 2026-2027

Sony Alpha 7 V

The Sony Alpha 7 V is a weather-sealed full-frame camera that’s suitable for virtually any application. It combines tried-and-tested features such as 5-axis image stabilisation with cutting edge photographic technology. Its partially stacked Exmor RS CMOS image sensor delivers 33 megapixels while enabling shooting at 30 frames per second to provide blackout free continuous shooting. It employs Sony’s latest BIONZ XR2 processor, with an integrated AI processing unit that supports autofocus with real-time subject recognition including human pose estimation. It’s also a very good video camera that’s capable of 4K recording at 60fps, or 120fps with a Super-35 crop. Whether in the studio or outdoors, the Sony Alpha 7 V is a reliable and high performance camera for discerning photographers.

EISA Best Buy Camera 2026-2027

FUJIFILM X-T30 III

The Fujifilm X-T30 III packs classic centre-viewfinder handling and Fujifilm’s celebrated colour science into a compact body weighing just 378g. Its 26.1MP APS-C X-Trans CMOS 4 sensor is paired with the latest X-Processor 5. This brings AI-powered subject-detection autofocus to the X-T30 line for the first time, with reliable tracking of people, animals, birds, vehicles and more. A newly added Film Simulation dial offers quick access to 20 film-inspired looks plus three custom recipe slots, while video steps up to 6.2K/30p and 4K/60p. A built-in flash, contoured grip and one-touch Auto mode make it welcoming for newcomers, yet it’s capable enough to reward enthusiasts, too. It is an ideal step up from a smartphone.

EISA Photo/Video Camera 2026-2027

Nikon ZR

With the ZR, Nikon has created a dedicated video camera packed with attractive features at a reasonable price. Incorporating advanced video codecs and colour technology from Nikon-owned RED, videographers get a unique tool with access to the expansive Nikon Z system. Impressive video quality, excellent audio, built-in 7.5-stop image stabilisation, Nikon’s advanced subject-tracking autofocus, and a huge, bright 4” screen provide solo creators and ambitious videographers with a complete, highly capable tool with extensive production potential.

EISA Compact Camera 2026-2027

Panasonic LUMIX DC-L10

The Lumix L10 is an advanced compact camera that’s designed for enthusiast photographers. It employs a 20.4MP Four Thirds sensor, with a unique multi-aspect ratio design that encourages creative composition. This is combined with a 24-75mm equivalent, f/1.7-2.8 optically stabilized lens that’s ideal for everyday photography, even in low light. The camera can also record 5.6K video at 60fps, and 4K at 120fps. Other highlights include fast and accurate subject detection autofocus, a high-quality electronic viewfinder, a fully articulated screen, and a large, long-lasting battery. The stylish design offers plenty of manual control, including an aperture ring on the lens. It’s probably the best zoom compact camera yet made.

EISA APS-C Camera 2026-2027

FUJIFILM X-E5

The Fujifilm X-E5 brings the company’s flagship imaging core to its rangefinder-style line, combining a 40.2MP APS-C X-Trans CMOS 5 HR sensor with the X-Processor 5. It is the first X-E model to feature in-body image stabilisation, offering up to 7 stops of compensation, while its AI-driven autofocus detects and tracks people, animals, birds and a wide range of vehicles. Beneath a machined aluminium top-plate sits a new Film Simulation dial, giving instant access to Fujifilm’s 20 colour profiles plus three custom recipe slots. The camera records 6.2K video and adds a digital teleconverter for extra reach. Compact, beautifully built and effectively an interchangeable-lens take on the popular X100VI, it is a photographer’s delight for street, travel and everyday shooting.

EISA Professional Camera 2026-2027

Sony Alpha 7R VI

With the high resolution Sony Alpha 7R VI, professional photographers gain a highly capable tool that enables them to deliver their projects and assignments to the highest standard. When detail is paramount, a brand-new full-frame Exmor RS CMOS sensor delivers 66.8MP resolution. This is supported by the BIONZ XR2 processor with an integrated AI processing unit, which enables continuous shooting at 30 frames per second, 8K video, and dramatically improved subject recognition and tracking. The camera offers enhanced RAW formats, flexible focus area settings, excellent video functionality, a longer-lasting battery and two card slots, which accept both CFexpress Type A and UHS-II SD cards. Image quality is outstanding, with exceptionally wide dynamic range.

EISA Lens of the Year 2026-2027

Nikon NIKKOR Z 24-70mm f/2.8 S II

Nikon has improved its fast standard zoom lens in a number of impressive ways. The Nikon NIKKOR Z 24-70mm f/2.8 S II is 130 grams lighter than its predecessor, and it’s better suited for video thanks to internal zoom construction, which makes it easier to operate on a gimbal. Focusing has become even faster with minimal breathing, while sharpness has been improved at shorter distances. The anti-reflective coating is improved and is now class leading. Overall, this results in a top-class professional lens without any weaknesses. It’s true workhorse for professionals and a real investment in image quality for photo enthusiasts.

EISA Standard Lens 2026-2027

Nikon NIKKOR Z DX MC 35mm f/1.7

The Nikon NIKKOR Z DX MC 35mm f/1.7 is a real jewel in Nikon’s lens range. The optical construction is designed for DX (APS-C) sensors, and it functions as both a macro lens for close-ups, and a standard lens with relatively high brightness. Compact size, low weight and great sharpness are among its many attractive features. Linear distortion is almost unnoticeable and there’s little vignetting either. Other practical features are weather sealing and inner focusing. The lens covers the same subject area as a 1:1 macro lens for full frame. It’s the perfect second lens for owners of DX-format mirrorless Nikon cameras.

EISA Wide Angle Lens 2026-2027

Sigma 35mm F1.4 DG II | Art

The Sigma 35mm F1.4 DG II | Art is not the fastest 35mm lens Sigma makes, but it offers superior portability and is more affordable compared to its F1.2 sibling. Sigma managed to make this new 35mm lens substantially lighter and smaller than its predecessor, while at the same time improving the image quality, which was already very good indeed. Autofocus is fast and the bokeh is very pleasing. Build quality is excellent and the aperture ring can be declicked for video. With its relatively affordable cost, this 35mm lens raises the bar for other lenses in its class.

EISA Best Buy Lens 2026-2027

Canon RF 45mm F1.2 STM

Lenses with very large apertures are attractive, but they usually come with significant price tags. However, Canon has managed to design a standard lens with an impressively bright f/1.2 aperture at an affordable price. The Canon RF 45mm F1.2 STM is an excellent lens for those who want to take sharp portraits with a lovely creamy background blur. It is also very suitable for reportage photography in low light. Despite its brightness, the lens is very portable, measuring just 75mm in length and weighing 346g. This bright standard lens is a great complement to Canon’s affordable zoom lenses.

EISA Macro Lens 2026-2027

Sony FE 100mm F2.8 Macro GM OSS

The Sony FE 100mm F2.8 Macro GM OSS is a true gem, as it’s an almost perfect lens without any real weaknesses. The lens provides 1.4x magnification and is also compatible with teleconverters. Using a 2x teleconverter, magnification can be extended to 2.8x, allowing extremely small subjects to fill the frame. The lens also features weather sealing, fast autofocus powered by four XD Linear Motors, and improved image stabilisation that now works across five axes. With excellent sharpness from corner to corner, this is a lens that clearly deserves its premium ‘G Master’ designation.

EISA Portrait Lens 2026-2027

Sigma 135mm F1.4 DG | Art

The unique Sigma 135mm F1.4 DG | Art is the world’s first to combine a 135mm focal length, a large F1.4 maximum aperture, and autofocus. Built for full-frame cameras in Sony E-mount and L-Mount, it provides a beautiful look for portraits, with flattering perspective and pleasingly blurred backgrounds. Image quality is superb, with excellent sharpness even at maximum aperture, and barely any colour fringing. It has all the controls photographers could want, too, including an aperture ring that can be set to either smooth or clicked operation. Dust- and splash-resistant build rounds off a truly superb, and very desirable portrait lens.

EISA Telephoto Lens 2026-2027

Sigma 200mm F2 DG OS | Sports

The Sigma 200mm F2 DG OS | Sports is a remarkable telephoto lens that combines a large aperture and robust build with premium optics. Designed for full-frame mirrorless cameras, it comes in Sony E-mount and L-Mount versions. The super-bright aperture means it excels for indoor and low-light work, while providing excellent subject isolation. But it’s built for outdoor shooting too, with dust- and splash-resistant construction, and thermal insulation paint that minimizes heat build-up on sunny days. Autofocus is fast and accurate, and optical stabilization is built in. Image quality is truly outstanding, with the lens producing impressively sharp results even at maximum aperture. It could be the perfect choice for sports and event photographers.

EISA Wide Angle Zoom Lens 2026-2027

TAMRON 16-30mm F/2.8 Di III VXD G2

The TAMRON 16-30mm F/2.8 Di III VXD G2 (Model A064) is an outstanding ultra wide-angle zoom that combines excellent optical performance with remarkable portability. Expanding the zoom range while maintaining a compact, lightweight design, it delivers consistently sharp, high-contrast images across the frame and throughout the focal range. Its fast, constant F2.8 aperture, rapid and accurate VXD (Voice-coil eXtreme-torque Drive) linear motor focus mechanism, and close-focusing capability make it equally at home with landscapes, architecture, interiors, travel, video and creative close-up photography. Moisture-Resistant Construction, internal zoom mechanism and compatibility with TAMRON Lens Utility application further enhance its versatility, make this lens an exceptional choice for demanding photographers and content creators alike.

EISA Photo/Video Lens 2026-2027

Canon RF 20-50mm F4L IS USM PZ

The Canon RF 20-50mm F4L IS USM PZ is a true hybrid lens, constructed for both video and stills photography. Thanks to a motor-assisted zoom ring, the lens provides both a smooth zoom action for video, and quicker zooming for stills. Its 20-50mm focal length range and constant f/4 aperture provides huge flexibility. It offers premium image quality, while focus breathing is optically suppressed. Weighing just 420g, the lens offers up to 8 stops of image stabilisation, enabling comfortable hand-held shooting and photography. The Nano USM system provides fast, quiet, and precise focusing. It’s a lens that’s ideal for vlogging, filming interiors, and capturing wide-angle shots and landscapes.

EISA Travel Zoom Lens 2026-2027

Sigma 20-200mm F3.5-6.3 DG | Contemporary

The Sigma 20-200mm F3.5-6.3 DG | Contemporary is a 10x zoom for full-frame cameras. However, where similar lenses start at 24mm, this one uniquely starts at 20mm, which makes it more versatile. That extended ultra-wide view isn’t just useful for such things as landscape and interior photography, but also for video, where it helps maintain a truly wide view in cameras that offer active stabilisation. On top of that, the lens is lightweight, compact and dust- and splash-resistant, and offers very respectable image quality. This makes it perfect for travelling, as it can replace two or three lenses in your kit bag.

EISA Standard Zoom Lens 2026-2027

TAMRON 35-100mm F/2.8 Di III VXD

The TAMRON 35-100mm F/2.8 Di III VXD (Model A078) is a compact standard zoom lens designed for full-frame Sony E-mount and Nikon Z mount mirrorless cameras. It covers the focal lengths that are most commonly used in portrait photography, 35mm, 50mm, 85mm, and 100mm, while maintaining a relatively fast F2.8 aperture throughout. The VXD (Voice-coil eXtreme-torque Drive) linear motor focus mechanism operates extremely effectively, supporting Hybrid AF and Eye AF systems. The lens has a very high resolution at both the centre and edges of the frame, while delivering beautifully smooth bokeh. Other practical features include Moisture-Resistant Construction and a USB Type-C Connector Port which allows for customization and firmware updates via the TAMRON Lens Utility application.

EISA Telephoto Zoom Lens 2026-2027

Nikon NIKKOR Z 70-200mm f/2.8 VR S II

This second-generation professional telephoto zoom boasts an impressive array of improvements over its already excellent predecessor. The Nikkor Z 70-200mm F2.8 S VR II is significantly lighter, focuses faster and closer, is perfectly balanced and ideal for both video and stills. With the uncompromising quality of Nikon’s S series, improved coating and 11 aperture blades, this zoom delivers superb image quality and strikingly fine bokeh, whether you’re shooting portraits or following fast athletes. The detachable tripod foot is now Arca-Swiss compatible, while the optical image stabiliser provides 6 stops shake compensation while working together with the camera’s in-body stabilisation. It’s Nikon’s best zoom yet.

EISA Wildlife Lens 2026-2027

OM System M.ZUIKO DIGITAL ED 50-200mm F2.8 IS PRO

Zuiko lenses have always been known for their sharpness and contrast, and the new OM System 50-200mm F2.8 IS PRO does not disappoint. Focusing is fast and accurate, while optical image stabilisation gives a 7-stop advantage when used on an OM body. It delivers sharp images throughout the focal range, which along with the large aperture, allows shots to be taken in low light without any loss in image quality. The lens is weather sealed and has good close-focusing ability with a magnification of 0.25x. It’s also compatible with 1.4x and 2x teleconverters for even longer reach. This all makes it an excellent choice for wildlife photographers.

EISA Analog Camera 2026-2027

Lomo MC-A 35mm Film Camera

A growing number of people are taking up analogue photography, which means that the prices of well-functioning pre-owned 35mm cameras have reached new heights. As brand-new analogue cameras start to emerge, the LOMO MC-A from Lomography stands out as the best news in a long time. This compact camera is solidly made of metal, and it can be used either automatically or manually, which makes it practical for both beginners and experienced photographers. With a built-in optical viewfinder, multiple exposure facility, and a flash with effects filters, the camera encourages creative photography. Supporting DX-coded film, it sports a good autofocus Minitar II 32mm F2.8 wide-angle lens that delivers sharp images.

EISA Analog Accessory 2026-2027

VALOI easy35 v2

With all the valuable negatives and color slides found in people’s homes, and the growing interest in analogue film photography, the new Valoi easy35 V2 is an ideal solution for scanning your own 35mm film using a camera. The device is designed so that you don’t need a tripod, just a digital camera with a macro lens. With a new patent-pending LED light source, the film surface is illuminated with 99% uniformity. Its colour temperature is tuned to counteract the typical orange mask of negative colour film and better preserve the natural colours, aided by a colour rendering index (CRI) of 95+. It’s a far more efficient way to digitise images than traditional film scanning.

EISA Photo Software 2026-2027

Excire Foto 2027

Excire Foto 2027 demonstrates how AI can make managing large photo libraries both faster and more intuitive, while keeping photographers fully in control of their data. Running entirely on the local computer without cloud processing or subscriptions, it combines privacy with powerful content recognition. Features such as intelligent text recognition, an integrated world map, a visual timeline and a refined interface significantly accelerate image retrieval and organization. Smart culling and evaluation tools further streamline the workflow, helping users identify and select their best photographs with remarkable efficiency. It’s an outstanding solution for enthusiasts and professionals seeking intelligent, secure and highly effective digital asset management.

EISA Photo & Video Smartphone 2026-2027

OPPO Find X9 Ultra

OPPO’s Find X9 Ultra raises the bar for smartphone photography with its uncompromising approach. An innovative camera system, developed in collaboration with Hasselblad, offers a 14mm–230mm focal length range for outstanding versatility, while the 230mm telephoto lens opens new creative possibilities for mobile photography – adding the optional teleconverter extends focal length to an exceptional 300mm. Thanks to this flexibility, plus intelligent shooting and image processing technologies, OPPO’s flagship model is a competitor to super-zoom cameras. For photographers seeking the ultimate range, image quality and creative freedom in a smartphone, this is the place to look.